Conversion Rate Optimization

Legal Conversion Rate Optimization (CRO) is the practice of increasing case evaluation requests from your potential clients. We achieve this by testing variations of your messaging to find the one that best resonates with your potential clients.

Why It Is Important

Let's say your ad is shown 100 times. 5% of the people who see it click on it, resulting in 5 visitors to your website. Out of these 5 visitors, 1 or 2 submit a case evaluation. What are the chances that one of those potential cases will be a viable case?

CRO techniques

A/B Split Testing

Better website ROI 

By increasing conversion on your ads and website we can drastically improve the quantity and quality of potential cases without increasing ad spend dollars. In fact, conversion rate optimization will drive the cost of your retained clients lower.

They say 90% of a marketing budgets goes into a headline. Our native English-speaking team of copywriters and journalists will optimize your headlines through A/B testing.

CRO strategy executed hand-in-hand with Law Firm Search Engine Optimization amplifies the effects of all marketing campaigns.

By combining these strategies, we repeatedly achieve amazing results for our clients.

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Our Blog

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A/B Testing for Landing Pages

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GROW TRAFFIC & INCREASE PROFITS

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Let us help scale your law firm and grow it with passion

Invest your marketing budget into our acclaimed CRO strategy and get an immediate return on your investment.

Testimonials

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Angel (the Founder of Legal Action Media) is the real deal. In every way. He is hardworking, committed, and gives 110% every day. He understands marketing, operations and the business of running and scaling law firms. And he is one of the best I've seen at all those. But above all else, he is just an awesome person. To work with, to be around.
Reuven Moskowitz
COO - Morgan & Morgan PA.
“I have worked with Legal Action Media on several occasions covering projects of various size and scope and was consistently impressed by their ability to design elegant solutions for complex challenges. I always enjoyed working with them and I would recommend them to any law firm looking for rapid growth. ”
Dov Slansky, Esq
Attorney
"Angel (the Founder of Legal Action Media) is very motivated and talented. He understands the legal industry at a very deep level and is capable of synthesizing his knowledge in a way that drives creative marketing, intake, and business operations processes. He is results-oriented and eager to succeed."
Steven Mandel
CPO - Litify